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Chicago's North Shore Insider Guide & Video Directory         
Sunday October 12, 2008
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Lake City Cleaners

Here’s The Shocking News…
Your Dry Cleaner Could Be Ruining Your Clothes

(The Ones You Spend Boatloads Investing In)

If you love good clothes, even if you just like them, you want to keep them looking as new as possible. Isn’t that why you spend so much money (and effort) to get your expensive items cleaned?

Get this, according to Statistical Abstracts of The US; Americans spend more than $20 million dollars a year on dry cleaning. What’s even more surprising is that there are no industry standards to follow. That’s right, any one, yes; anyone can call themselves a dry cleaner and clean your finest garments. With no guidelines on quality, no regulations on cleaning solvents or equipment you could actually be spending your money to have your dry cleaners mess up your clothes, rather than clean the mess you brought your clothes in for in the first place.

Here’s your wake up call. Brrrrrrrring… It’s Lake City Cleaners.

Meet Janice and Victor Seyedin, the owners of this 80 year old dry cleaning establishment. Fondly speaking, they are passionately obsessed with their business, servicing their demanding clientele and keeping up with the latest trends to deliver only the best dry cleaning.

To demonstrate their unwavering commitment Janice and Victor invest in what they call the “Lexus of Equipment”. Spending upwards of $50,000-$70,000 on machinery to ensure that there are no creases, impressions on pants or even a single dimple anywhere… with employees even going the extra mile to do touch ups after the finest equipment has done its duty.

And, even as I put this article together Janice and Victor are heading to Las Vegas to spend time with their newest “family member” the Solvair cleaning machine. This machine is the first environmentally friendly piece of equipment that guarantees cleaning 90% better than anything else. Within a few weeks this machine will make its way to Lake City’s Evanston location. Another state-of-art service Lake City provides is the opportunity to text them while your in the height of your garment calamity. True, they will help you resolve your crisis on the spot (no pun intended there). One VERY important recommendation Janice wanted to make sure we covered is the two most important things any one can do to encourage the most success in removing stains is to:

  1. Know what the stain is and tell Lake City exactly what happened
  2. Resist the urge to treat it yourself – this could lead to way more harm than good.

Finally, as further evidence to why all dry cleaners are not the same,
Lake City Cleaners remains the ONLY dry cleaners in the states of Illinois, Michigan, Wisconsin and Iowa to have earned the highest distinction and accreditation of America’s Best Cleaners. This recognition a big, big deal -- given only after rigorous screening and constant maintenance of sending fabric samplings to the world-renowned Hohenstein Institute in Germany.

So now, think about it – your Armani suit, Missoni dress, favorite cashmere sweater, your expensive work clothes, designer overcoat or the even vintage wedding dress you wouldn’t think about not getting married in …where are you going to bring it?

Lake City Cleaners
In Highland Park: 1740 First Avenue
In Evanston: 831 Emerson
In Lake Forest: 702 N. McKinley Road
847-420-1700
www.lakecitycleaners.com